First impressions count! Your logo and branding is the basis for your whole business. It needs to make a good impression and set the tone for what your clients can expect from you.

Time and time again, research tells us that people relate faster to images than to text. Although your brand name is extremely important, a complementing logo should go with your name. Your logo should be able to summarize your business in a creative, compact, yet efficient manner. Every detail counts in creating your logo because it is the face of your business. Your brand begins with your logo.

Every element is important in your logo: lines, shape, colours, letters. They all contribute to that split-second message you send to your clients. Each element plays a crucial role in forming the right message you bring to your consumers.

Each color invokes a psychological and emotional message. The color you choose should reflect the overall message you want to relay to your audience.

When we create your branding and logo, we think about that product or service you are offering. What is your main message? What “feeling” do you want your consumers to have when they use your product or service? These types of questions and answers will help us to create you a meaningful and successful brand.